UX is hot, and it’s tempting for both firms and individuals to say that hey “can do UX”. But a bad experience with UX can harm your organization for the long term. Here are some questions to ask to be sure you’re getting an expert.

If a site or app is hard to use, people won't want to use it. Get answers to some top usability questions that leaders often ask.

• Why should we do usability testing?

• What are the benefits of usability research?

• What are the risks in NOT doing usability testing?

• When is usability testing recommended?

• How can we get the best outcomes from usability testing?

We just want to say that we're grateful for all of our clients. We're a small business and every client means a lot to us.

Thanks for choosing us, believing in us, and supporting us. Thank you for advocating for good user experiences, and collaborating with us on how to create them.

Learn about a major myth that plagues our industry, an insider tip on conducting your own user research, where Slide UX focuses, how competitive research factors into the UX design process, and how Slide UX was originally conceived.

UX industry pioneer Jesse James Garrett recently published a piece in Fast Company reflecting on the state of the UX design industry 20 years in. This prompted our Cofounder to reflect on her own experience — from in-house UX, to agency UX, to freelance and finally owning a UX consultancy. Has product design become less insight-driven during that period?

Yes, it’s good business to focus on the user, but don’t forget design matters internally, too. Product teams want to feel good about what they’re working on.

Highly motivated and capable leaders need to think carefully about where to focus their energy. Erin shares a few guidelines for deciding what to keep and what to delegate.

Bad UI is costly, as Citibank recently learned when an employee accidentally wired 100X the intended amount, costing Citibank $500M. (Source: Ars Technica)

There’s not just one cost to bad user interfaces. The price manifests in various ways:

It’s so common.

At the start of every project, before any work begins, we ask our client teams to identify what it’ll mean for the project to be successful.

And so often, someone says it: "We want it to have that WOW factor."

Your site and marketing are probably all about why your product is different and better than the competition.

But the product itself includes not just those shiny differentiators, but also a lot of the same basic plumbing that competitors have. Maybe users have to add other users. Or they’ve gotta connect integrations. Or they’ve gotta input data. Or, or, or…. At some point along the way, sometimes after lots of rote setup work, the different and better part actually manifests.

When it’s time to start a big project like a new product build or a UX overhaul, one of the first steps for many organizations is project approval. How much will it cost? How long will it take? Sometimes you have to answer these questions before you can spend the first penny.

2020 is coming to a close, and Sliders are looking forward to the chance to rewind and embrace the little things that make the holidays special. We feel lucky to have made it through a rough year, so we’re showing our gratitude in a little video we pulled together.

We’ve been remote from the start, and we’ve learned a lot along the way. As the pandemic wears on and newly COVID-remote companies start to feel disconnected, Founder Erin Young and Research Director and People Ops Coordinator Sam Meazell discuss lessons learned in how teams can feel connected when we’re apart.

Sliders, Cat and Jeff Battson, built an app in their free time! In part 2 of our webinar, they share lessons learned and take questions from fellow Sliders.