“Is it supposed to be this expensive?”
A client of ours was looking for a reality check. They were reviewing bids to audit and improve the accessibility of their aging site, and the prices were unexpected.
Designing for Dignity
Innovation in Brain Change, AgeTech, and Care
What do you do when you run a study and you don’t know what the results mean?
I saw it happen and the experience stuck with me.
A long time ago, I worked with a team that wanted to test a new site navigation prototype. Could users find what they where asked to find? Because they wanted to ensure ‘statistical significance’, they tested with hundreds of users, so qualitative input was out of the question.
Your site and marketing are probably all about why your product is different and better than the competition.
But the product itself includes not just those shiny differentiators, but also a lot of the same basic plumbing that competitors have. Maybe users have to add other users. Or they’ve gotta connect integrations. Or they’ve gotta input data. Or, or, or…. At some point along the way, sometimes after lots of rote setup work, the different and better part actually manifests.
We’ve been remote from the start, and we’ve learned a lot along the way. As the pandemic wears on and newly COVID-remote companies start to feel disconnected, Founder Erin Young and Research Director and People Ops Coordinator Sam Meazell discuss lessons learned in how teams can feel connected when we’re apart.
When you market an app, is the UX or its store listing more important? Our guest contributor, David Bell from Gummicube, answers that and more. Learn why UX/UI should be a part of your App Store Optimization (ASO) strategy and how you can improve it.
As you evaluate potential UX partners, there’s a natural tendency to focus on why the firm is a good fit. But because you’ll invest time and money in your design relationship, identifying misalignment upfront is invaluable. We crafted this simple list to help prospective clients easily identify whether their needs and values are aligned with ours.