UX design and research for
eCommerce
Your eCommerce organization deserves a strategic, experienced UX design partner.
Buying online should feel effortless. Otherwise, shoppers leave, carts get abandoned, and revenue slips away. Great design turns browsers into buyers and buyers into repeat customers.
We've spent years optimizing product discovery, checkout flows, and post-purchase experience in high-throughput digital commerce.
We’ve earned an average rating of 4.9 stars across 129 verified client reviews (and counting!)
[Sources: Clutch, Google, DesignRush, GoodFirms, and Agency Spotter]
Results from Slide UX eCommerce clients
In the eCommerce space, design is all about results. Here are some of the outcomes our clients have acheived.
A Baymard UX award, ranking in the top 1% of eCommerce sites for desktop and mobile UX performance. In early 2026, our longtime client surpassed benchmarked competitors Grainger, MSC, Fastenal, and Schneider.
An all-time daily record for website sales on a redesigned industrial eCommerce platform, with visits-to-cart up over 100%, cart-to-checkout conversion up 14%, and checkout-to-purchase up 13%
The highest conversion rate in company history for a DTC supplement brand after strategic checkout and landing page changes, with gains in subscriptions and order size
Homepage engagement up by 300-400% on a reimagined shopping platform
Click-through rates up 60% on price-drop emails and 30% on retargeting emails and
Visit duration up 532% year over year on a redesigned mobile site for which we provided design and oversaw end-user testing across desktop, mobile, iPad, and mobile apps
Conversion up 7% and revenue per visitor up 7.5% on a new unified storefront for a brand in the training/education space
Registrations up and support calls down within weeks of targeted post-launch fixes to a new eCommerce account flow.
Details are anonymized to protect client confidentiality, but if you’d like more information about any of these examples don’t hesitate to inquire.
How we help eCommerce teams
Product discovery and catalog UX. Taxonomy, navigation, search, and product page design that helps shoppers find and trust the right product, whether your catalog holds forty SKUs or four hundred thousand parts.
Checkout and purchase flows. We map where buyers stall, from cart to quote-buy flows to subscription signups, then remove the friction with research-backed design and usability testing.
User research shoppers actually reveal themselves in. Moderated interviews, unmoderated testing, heuristic evaluations, and journey mapping that show you why buyers behave the way they do, before you commit development dollars.
Design systems and developer handoff. Style guides and Figma libraries built for real engineering teams, so the design you approve is the experience that ships. Clients tell us this is where we save them the most time.
Retention and lifecycle touchpoints. Post-purchase experience, email templates, account flows, and loyalty moments that turn one order into a habit.
Built to partner with eCommerce teams of all sizes
We're as comfortable with a 400,000-SKU industrial catalog as we are with a DTC subscription brand. Our commerce work spans B2B distributors, consumer marketplaces, grocery, ticketing, coupons and rewards, and quote-to-purchase flows in insurance and services. The common thread is the same in every case: understand the buyer deeply, then remove everything standing between them and the purchase.
Motion Industries
We’ve been there since Day 1, before Motion had a UX team. To this day, as a supporting UX team behind a leading MRO distributor's B2C website and mobile app since 2016, we've handled everything from customer interviews and A/B testing through design and dev collaboration. The redesigned properties set sales records and won awards, and the partnership continues.
Transcat
A ground-up reimagining of Transcat.com and Pipettes.com through stakeholder workshops, a UX audit, generative research, and usability-tested prototypes, delivered with a comprehensive Figma style guide across desktop, tablet, and mobile.
Centro, Inc
A multi-phase partnership that began with an eCommerce refresh of the homepage, product pages, and checkout, and grew into an ongoing design retainer. When the new site's registration requirement generated support calls, quick design fixes raised registrations and cut call volume.
Capital One Shopping
A years-long design partnership spanning vision concepts presented to the Capital One CEO, personalized savings offers, coupon-overload research, and email templates that lifted click-through rates by as much as 60%.
HumanN
Strategic checkout changes and a mobile-responsive landing page that produced the brand's highest conversion rate ever.
H-E-B
Heuristic evaluation and design that brought the personal, welcoming in-store feel to online grocery shopping, validated through unmoderated user testing
Eco-Products
The sustainable foodservice packaging brand brought us in to rework their eCommerce taxonomy and page templates. We restructured how a fast-growing catalog gets presented so shoppers can browse logically, and wireframed templates that carry the brand's voice and value proposition through the whole shopping path.
RetailMeNot
Feature design and end-user testing across desktop, mobile, and apps, including a mobile redesign that increased visit duration 532% year over year.
Cerity
Cerity knew a clearer online workers' comp quote flow would mean more business, and they weren't sure where buyers were getting stuck. We untangled the flow's many conditional states to find the confusion points, then refreshed the design with updated branding, countless usability fixes, clearer results, and better conversion.
TicketCity
A redesign of the internal pricing tool at the heart of their ticket marketplace, grounded in interviews with the employees who live in it daily.
What our eCommerce clients say
At Slide UX, we constantly aim to improve. That’s why client feedback is such a big deal. Here are some of the things eCommerce clients have said about Slide UX.
“They handle everything soup to nuts, from helping us gather requirements, to doing customer interviews, AB testing, design, and working with our software development team on the final product….”
“Our management group is always wowed by what Slide UX delivers. We have high expectations, but Slide UX delivers.”
Brandon Scordino
CIO & VP of Digital Sales, Centro Inc.
“Slide UX's reputation stands for itself. We saw early success with small projects and quickly asked to soak up as much of their teams talent as we could as we applied them across our organization.”
“This work continues to be the gold standard of design.”
Adam Gauvin
Sr. VP, Capital One Shopping
“Earlier this year we had Slide UX undertake a project for Caddis and the experience was very good. They delivered actionable results on time and within our agreed upon budget. We would not hesitate to use them again and would recommend them to anyone.”
Steve Genzler
Cofounder and VP, Caddis
“Slide UX has integrated themselves with our eCommerce team and implementation plan in a highly productive manner.”
Michael Gallagher
President, Centro Inc.
“We are thrilled with the exceptional UI/UX design that Slide UX has delivered for Motion.com. Their intuitive and user-friendly designs have significantly enhanced our user experience, making navigation seamless and engaging. The attention to detail and understanding of our brand's needs have resulted in a visually stunning and highly functional product. We appreciate their creativity, professionalism, and commitment to delivering a top-notch user experience.”
Pooja Mehta
Sr. eCommerce Product Manager, Motion Industries
“…they frequently present innovative ideas and mock-ups without prompt, demonstrating a forward-thinking approach. Their insights are not only timely but also deeply relevant to the business's specific needs, showing a clear understanding of their clients' industries and challenges. Additionally, Slide UX is consistently swift in their delivery, ensuring that project timelines are met without sacrificing the quality or thoroughness of their work.”
Rodrigo Estran
Head of Technology at MoreHands
“The Slide UX team was courteous and led the project very well from start to finish. Their ideas were innovative and they were usually able to incorporate our feedback, with explanations as to how our feedback was translated into visuals. The project was completed on time.”
Niko Smrekar
Senior Director, Marketing & Rentals, Transcat
“Working with you this year has been absolutely INCREDIBLE! Thank you so much for all the work you've done with us, I can't imagine a better design partner for my team.”
César Jardim
Group Product Manager, Capital One Shopping
“They’re a part of my team. I have faith in them and feel confident that they’re going to deliver a good product. Working with them, I don’t have to worry about the design because they’re going to do everything right.”
“They do an outstanding job of listening to what we want, comparing that against the competition, and then providing best practice solutions. They’re not afraid to challenge our requests.”
Brandon Scordino
CIO & VP of Digital Sales, Centro Inc.
“Slide UX has been a fantastic partner for Capital One Shopping and have delivered drastic improvements across all of our experiences! The team delivers with speed, quality, and is always receptive to the team's feedback and business needs. We love our partnership with Slide UX and would highly recommend!”
Sebastian Lewis
Director, Product Management, Capital One Shopping
We’re ready when you are.
Book a free consultation to talk through your goals, and to dig into pricing, timeline, and whether we're the right fit for your team.