PRODUCT & CUSTOMER EXPERIENCE MAPPING
In product map diagrams, we identify all the screens and views necessary to accomplish the user stories we've mapped out. This allows the team to have a shared understanding of a product's size, to identify templates and commonalities from one section to another, and to select the right components for a phase. We’ll identify where the product itself needs to go or breaks along the way.
It’s important to consider not just what your users experience but when and how they experience your product. Studying the ins and outs of customers’ journeys reveal usability in a light that illuminates pitfalls best known early.